This is a data-rich snapshot of the streaming music industry at an inflection point. Mark Mulligan, Managing Director and Analyst at MIDiA Research, will offer the first public presentation of major new research. Also, a deep understanding of human behaviours and the contexts in which people listen that inspire change.ģ:45 – 4:15 RESEARCH: Streaming Music Health Check: Streaming’s Watershed Moment Arthur Hoogendijk (CEO, The Media Exchange)Ģ:50 – 3:20 PRESENTATION: Spotify and the Human Equationĭavid Cooper, Director of Sales at Spotify, describes the rich data which informs product development and compelling new formats for advertisers.Gert Jan Kole (Programme Manager, Sky Radio Group).Ed Keohane (Director, Audio, Bauer Media Group).Leeroy Shillingford (CEO, NRJ Digital Solutions, NRJ).Diego J Pruneda Paz (Digital Product Development Director, Prisa Radio).Eric Portier (Chief Revenue Officer, TargetSpot/Radionomy).Mirko Lagonegro (Founder & CEO, DigitalMDE).MODERATOR: Benjamin Masse (Managing Director, Market Development & Strategy, Triton Digital) This hard-hitting panel will deliver candid, multi-national perspectives on all facets of digital audio, including preferred monetization strategies, growth challenges, the prevalence of podcasting, and much more. Be in the room for your chance to win a Duark Internet Radio!Ģ:05 – 2:50 PANEL: The Streaming Audio Market: An International RoundtableĪ no-holds barred discussion around online audio in Europe and beyond. Wei Shi, Wireless Media Strategy Analyst at Strategy Analytics, comes from Helsinki Finland with a presentation of the latest research on mobile media. Ben Lovett (Account Manager – Media Planner/Buyer, the7stars).Jean-Pierre Cassaing (Director of Audio, Havas Media).Oliver Deane (Commercial Digital Director, Global Radio).MODERATOR: Neil Cowling (Creative Development Director, RadioWorks) As 2016 draws to a close, what is the state of streaming audio as a marketing venue? What do advertisers expect, and how do audio publishers deliver? Technology continues to streamline the efficiency of streaming audio advertising, as the market for smart impressions and data-rich campaigns gradually builds.
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